I looked into how this effect was done and found this tutorial on how to do the "Pleasantville Effect." In this tutorial, the author uses Photoshop to create this effect and it is actually pretty easy to do. In another tutorial (below) Final Cut Pro is used to create the effect.
It's interesting how such a simple effect was used as the basis for an entire movie. The result is an aesthetically beautiful film that is very entertaining. I've included the trailer below in case you haven't seen it.
This is one of my favorite movies and I have always wondered how they were able to do this. I think it's part of the reason why I am so interested in TV production. Thank you for this one, Jen!
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