Composited Typography

One of my favorite kinds of motion graphics is the use of text. Previously, I had written about some awesome Kinetic Typography, but I left out the whole idea of Compositing Typography! This idea of Tracking the Cameras Movement and adding in poignant text that relates to the Message.
I find the message is much stronger when the main ideas are highlighted with motion graphics. I know I've seen this in many different places but most recently, I've run into videos by Prince Ea:

Perhaps you've seen one or two of his videos. His videos perfectly demonstrate what I was talking about. I think the paring of Text, Slam Poetry, Cinematography, and Music combine to give messages a whole new dimension.

Many of Prince Ea's major projects have been in collaboration with Motion Graphic Artist Hodja Berlev and as it turns out most of his work is in After Effects. I find what he does really fascinating, and I think getting the chance to watch over his shoulder may be one of the coolest experiences.

I think this team in general, is doing a lot of good in the world of social media, and I think that if I could just be a part of what they're doing, the experience would be awesome. I would love to help them spread the words they're saying, and maybe even help in a larger more physical way.

This is the kind of thing I would love to do.

Happy Earth Day: Dear Future Generations...

I'm sure many of you have seen this video featuring the poet Prince Ea, apologizing to future generations about how we stood by and did nothing while the Earth deteriorates around us. The poem was powerful and inspiring but what I think really sold the message was the animation accompanying his words. The animation literally brought his words to life depicting the stories, energy, and emotions of his performance. I really enjoyed this combination of poetry and animation especially the style they used with everything being like white prototypes or ideas. 

And overall it's a strong message too. Check it out if you haven't already seen it on your newsfeed.