Wednesday, October 3, 2012

The Revolution That Mattered

So some of you may know that Assassin's Creed 3, the next game from the titled series, will be coming out this month. It will feature half-English and half-Native American character Connor Kenway, an ancestor of the series' main protagonist Desmond Miles, and is set in Colonial America before, during, and after the revolutionary war where the story brings up the fact that maybe America wasn't fighting for freedom from the British but actually from Templar influence.

The reason why I want to talk about this upcoming release that has been buzzing around the video gaming world is because the marketing behind it's release is fantastic. Seriously, I've heard people get giddy over the trailers alone without ever seeing a second of gameplay. This is the Ubisoft's, the developer and producer, biggest marketing commitment in company history and even built this game to be able to be a standalone game for new people to the series. The company has even stated that in the first three weeks you could pre-order this game, they already surpassed the total pre-orders for the past two games, and the company allowed people to begin pre-ordering 7 months before the release which means that those numbers must really be staggering.

Attached below is one of the numerous videos from the marketing campaign that features a portrait of the Boston Tea Party that the camera flies into to see multiple different things from different angles, turning the 2D painting into a 3D world in itself. This choice really allows the people interested to get more flavor of the game while being submerged in the detail of the world before they could actually play and it is grand. A game that can express its story and setting using only smooth 3D animation instead of quick cuts of gameplay is really interesting and I look forward to not just playing this game when it is released but also watching more videos like this.

Assassin's Creed 3 is set to be released on October 31 for the Xbox 360, PlayStation 3, Wii U, and Windows PC.

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