Monday, February 4, 2013

Superbowl Commercials

Everybody loves Superbowl commercials. They have become so popular that the commercials are almost bigger than the game itself. Whether this has something to do with America's incessant commercialism is an issue to tackle on a different blog. What I couldn't help but notice this year was the massive use of motion graphics. You'd be hard pressed to find just one commercial that didn't employ some use of computer graphics or animation. Here are three commercials from this year that used 3D animation and particle systems for sure:






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