Thursday, April 9, 2015

Mumford & Sons' New Music Video

Last month the popular British folk band Mumford & Sons announced that they'll be releasing a new album, Wilder Mind, which is scheduled to be released next month. They made this announcement by releasing the music video for their new song "Believe".  The video itself is an edit of a bunch of beautiful shots of driving along the streets of London at night. There is a lot of clever editing, putting the different clips together and messing with the speed of each clip. The most interesting part of the video, I think, is right around the two minute mark. At this point there is a cool editing technique being used that creates this really cool kaleidoscope effect, which really takes advantage of the lights on the street at night.

This song is definitely pretty different from the sound that Mumford & Sons has produced in the past, but I'm excited to see in what direction this new album is going to take this band.

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