Stumbled upon this NikeSnowBoarding short video on my Vimeo timeline, because most of us are still working on our title sequences and just playing around with fonts and such I thought this would be a good inspiration. This is a 2D piece, so I liked how they applied depth through some effects-- that i can imagine being possible on After Effects.

Let me know how you feel about it.

Nike "Never Not" from Mike Bishop on Vimeo.