Thursday, April 14, 2016

OK Go Bread Animation

As a film major who also doubles as an art student, I am always thinking of new materials that can be incorporated into projects in unique and interesting ways. Sometimes it can be hard to remember that even common everyday items can be works of art within themselves.

OK Go is is band that is not only known for their music, but their creative viral music videos as well. 

Their music video Last Leaf was created using over 3,000 pieces of bread (all past their sell-by dates) that were etched with a laser and then photographed. The 2D animation is mellow piece about the passing of time, which is a self-reflexive theme regarding the material used themselves. 

To me, this video simply shows that the possibilities of animation are endless, transcending any medium imaginable. 

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