Sunday, December 11, 2011

Evolution of the Contour Bottle

I stumbled across this video that was created as a project for the Academy of Arts of San Francisco. They used an ink effect, water color theme to depict the way Coke bottles have changed in design over the years. Coming from a close-knit community like Ithaca, I think it's easy for all of us to forget that there are other students all over the world interested in learning the same things we are here.

I really liked the style of this project, and think that it would make a very interested advertisement for Coca Cola, to attract a different crowd. While they can appeal to anyone during Super Bowl time, this could interest a more "artsy" crowd, who would be affected more by pleasing aesthetics than a scene of people in jerseys cheering.

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