Sunday, April 29, 2012

Bringing Color to Life

With the end of the semester, I'm getting super forgetful, so sorry this is late. Also, this post isn't really motion graphics related, but I found it a few weeks ago and immediately knew that I should share it.  A creative studio Dentsu made a short film of paint sculptures using sound vibration (it was actually an advertisement for a Canon printer because Dentsu is mainly an advertising agency). The sculptures, which is basically paint splashing is amazing, and because of the way the paint moves in relation to the sound, every moment is different. But the video of the process is what I was actually fascinated by. So much work went into this film, from the creation of the rotating platform to the tiny speaker they used, to even how the paint was going to move.

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